Brief:
To create high-end marketing 3D visuals for a very unique project in a heritage listed building. To showcase urban materials and textures, styled furniture pieces and unique living style in the upcoming residences in inner Melbourne suburb.
Solution:
Aside from coordinating aerial montage photography, extra attention was paid to the custom models in this project as the 3D visuals such as the home office and living areas had to appeal to a very closely defined target market.
Externally an aerial montage was preferred rather than an eye-level streetscape view as the townhomes beyond the street facing the building, would have been obscured at street level.