by Stan Zaslavsky | Nov 28, 2016 | Expert Video Interviews, Strategy & Marketing
Peter Sugar, a renowned Melbourne architect with over 30 years of experience talks about what other styles of developments are available for property developers, as the apartment market has seemingly become quite saturated with a lot of apartment developments over the...
by Stan Zaslavsky | Nov 28, 2016 | Blog, Strategy & Marketing
Guide to 3D rendered photomontages of proposed developments and how they are being used as assessment tools There is a bit of mystery around how the 3D renders of developments are turned into accurate streetscape photo-montages, or images that have 3D content...
by Stan Zaslavsky | Oct 21, 2016 | Blog, Strategy & Marketing
5 Essential Elements in Architectural Visualisation for Effective Land Estate Sales Over the last ten years, we’ve had the opportunity to work on more than 30 different land estates around the country. One thing we’ve learned? That there are similar elements that flow...
by Stan Zaslavsky | Oct 21, 2016 | Expert Video Interviews, Strategy & Marketing
In this final part, Peter discusses the actual steps of making contact with the owners of properties that he targets for his developments. He also discusses some of the specifics such as the letter that he uses to get in touch with the owners, contracts and...
by Stan Zaslavsky | Sep 26, 2016 | Blog, Strategy & Marketing
Why do some projects sell out in record time and others grow stale on agents’ shelves? In an industry that is driven by quality visuals, a common claim is that a picture tells a 1,000 words. The reality is, that there are some myths floating around about the...
by Stan Zaslavsky | Sep 26, 2016 | Expert Video Interviews, Strategy & Marketing
In the third part of the video series on acquiring development sites off-market, we discuss with Peter how he goes about further research, feasibility and how he is able to obtain information from the councils about existing applications. It’s very important to...
by Stan Zaslavsky | Aug 22, 2016 | Blog, Strategy & Marketing
5 Invisible Factors that Influence the Costs of 3D Images for Marketing Projects Off-The-Plan In our work, a lot of elements are invisible and when we receive the CAD plans from the architects to create 3D imagery, it almost feels like magic is being done. In fact, it...
by Stan Zaslavsky | Aug 22, 2016 | Expert Video Interviews, Strategy & Marketing
In the second part of the series on acquiring development sites off-market, we discuss with Peter how he goes about researching and identifying the sites that he wants to go after. He also goes into some of the tools and techniques that he uses within the first stage...
by Stan Zaslavsky | Jul 26, 2016 | Blog, Strategy & Marketing
Insight into How We Do What We Do Throughout the years – we’ve perfected the task of being able to produce renders continually around the clock, whilst also managing and mitigating the various risks that come with having to deal with multiple consultants and time...
by Stan Zaslavsky | Jul 21, 2016 | Expert Video Interviews, Strategy & Marketing
Peter Motalli, a developer of more than 30 years talks about buying development sites off market. In Part 1, Peter talks about general strategies and a case study of how he worked with an aspiring property developer to acquire a site off-market. You can learn more...
by Stan Zaslavsky | Jun 21, 2016 | Expert Video Interviews, Strategy & Marketing
Yoram Symons from Merkava Technologies presents HTC Vive for property development marketing. HTC Vive represents the ultimate level in immersive experiences for a range of applications and showcasing development projects is just a small element of what this is capable...
by Stan Zaslavsky | Jun 16, 2016 | Blog, Strategy & Marketing
Getting your visual images right for your property development can be the difference between sitting on stock with limited enquiries, or selling out fast with multiple offers. A great set of visual marketing material can really get the juices flowing of a buyer...
