Scott Banks from Scott Banks Real Estate Group talks about the ins and outs of project marketing strategy for off the plan developments. Scott has over 30 years of experience in the space and a lot of the insights he talks about have come from trial and error – but some of the results that he’s been able to achieve recently are absolutely outstanding.
* Difference between general real estate agents versus specialist project marketing agencies
* What are the first steps to establishing a marketing strategy for a campaign?
* The ABCs of project marketing campaign – (Always Be in Control)
* Case study about a recent land estate marketing campaign – Alexander Park